About Us
The late Norm 'Stormin' Berryman originally had the idea of creating a sportswear brand in 2014. ‘Shortly after his passing, Stormin’ was created in 2016 when widow Calena Sortland, touch football team-mate Jeremy Sorensen, and wife Donna joined forces to meet a desperate need for a reliable and trustworthy sportswear supplier in Western Australia. Our company cares about each and every customer, no matter how big or small. We take pride on our products and designs, and enjoy bringing our customers' ideas to life.
We also believe our success will be born out of the great support we receive from whanau (family), friends and the many colleagues and professional networks we have established over many years.
Initially, the sportswear company was branded as 32 South Apparel (with 32 South being the latitude for our home in Perth, Western Australia). However, since then it has become much more than that. We have acquired 200+ customers over the past four and half years almost entirely through word of mouth with the help of family and friends...and continuing to grow steadily simply by maintaining a great level of customer service and quality products. We have customers all over WA, with quite a number of customers in other parts of Australia and New Zealand too. Hence, why we decided in 2019 to rebrand the company to "Stormin Sportswear".
With Calena moving home to Aotearoa at the end of 2018, we are now in a position to offer a locally owned and operated service supplying apparel to sporting clubs, schools and community based groups in both Australia and New Zealand.
We specialise in customised apparel, mainly sublimated sports uniforms, but also a range of supporters’ gear. These product includes (but not limited to) singlets, polo shirts, t-shirts short and long sleeves, rugby/league jerseys, netball dresses, skirts and netball tops, hoodies.
As a result, for many years in the sports management, we understand the needs of clubs. We meet these needs with.
As a small business we do everything we can to work with local businesses such as graphic designers, marketing consultants, IT specialist, accountants, couriers, local decorators for embroidery and screen printing. Most of our sublimated products originate overseas at our selected factories, with whom we work tirelessly to ensure ethical and environmental practices are used during the manufacturing process.
Thanks so much to all of the loyal customers who gave us a chance and trusted us at the beginning of our journey to become a well known Australian and New Zealand sportswear brand.
Calena, Donna and Jeremy
The late Norm 'Stormin' Berryman originally had the idea of creating a sportswear brand in 2014. ‘Shortly after his passing, Stormin’ was created in 2016 when widow Calena Sortland, touch football team-mate Jeremy Sorensen, and wife Donna joined forces to meet a desperate need for a reliable and trustworthy sportswear supplier in Western Australia. Our company cares about each and every customer, no matter how big or small. We take pride on our products and designs, and enjoy bringing our customers' ideas to life.
We also believe our success will be born out of the great support we receive from whanau (family), friends and the many colleagues and professional networks we have established over many years.
Initially, the sportswear company was branded as 32 South Apparel (with 32 South being the latitude for our home in Perth, Western Australia). However, since then it has become much more than that. We have acquired 200+ customers over the past four and half years almost entirely through word of mouth with the help of family and friends...and continuing to grow steadily simply by maintaining a great level of customer service and quality products. We have customers all over WA, with quite a number of customers in other parts of Australia and New Zealand too. Hence, why we decided in 2019 to rebrand the company to "Stormin Sportswear".
With Calena moving home to Aotearoa at the end of 2018, we are now in a position to offer a locally owned and operated service supplying apparel to sporting clubs, schools and community based groups in both Australia and New Zealand.
We specialise in customised apparel, mainly sublimated sports uniforms, but also a range of supporters’ gear. These product includes (but not limited to) singlets, polo shirts, t-shirts short and long sleeves, rugby/league jerseys, netball dresses, skirts and netball tops, hoodies.
As a result, for many years in the sports management, we understand the needs of clubs. We meet these needs with.
- Unique customized designs, with our highly experienced graphic designers.
- Fast and free delivery (eg 5-6 weeks for most sublimation products to anywhere in Austrlaia or New Zealand).
- Premium quality fabrics for ALL Products at no additional cost.
- A personal focus on reliable service to earn trust and loyalty from our clients.
As a small business we do everything we can to work with local businesses such as graphic designers, marketing consultants, IT specialist, accountants, couriers, local decorators for embroidery and screen printing. Most of our sublimated products originate overseas at our selected factories, with whom we work tirelessly to ensure ethical and environmental practices are used during the manufacturing process.
Thanks so much to all of the loyal customers who gave us a chance and trusted us at the beginning of our journey to become a well known Australian and New Zealand sportswear brand.
Calena, Donna and Jeremy